APPROXIMATELY 250 people learned fashion design skills from the Delta State Government through its Vocational Training and Entrepreneurship Program (STEP).
The program, organized by the State’s Office for Employment and Wealth Creation, saw beneficiaries, from all 25 local government areas in the state.
Addressing the participants in the Entrepreneurship and Business Management (EBMT) Training in Fashion Design and Sewing, held in Asaba, the Head of Jobs and Wealth Creation, Professor Eric Eboh, revealed that the state government has trained and established more than 6,000 unemployed youth in agricultural and businesses since 2015.
Eboh pointed out that the training was organized to expose beneficiaries to business management and entrepreneurship skills, as he urged them to creatively harness their hidden potential to become successful entrepreneurs in the fashion industry.
In his lecture titled “How to Start Your Business” and “How to Write a Business Plan”, a resource person, Pastor Afolabi Adun, urged the graduates to conduct a feasibility / market study on the business in order to understand the best business environment before settling down.
He instructed them to take customer service and good record keeping seriously at all times.
For her part, Ms. Shimite Bello, Executive Assistant to Governor Okowa / Coordinator of the UNIDO-Delta Center and Export Initiative (DUCEI), said the state government has committed over 205 million naira to the project. key sectors, especially the fashion industry.
She urged attendees to prioritize effective marketing strategies for success in the industry inside and outside of state.
In her talk, “How to Market and Promote Your Fashion Design and Its Products from the Start,” Ms. Bello urged attendees to use their fashion skills as tools to become global entrepreneurs in the fashion market.
She stressed that the end result and output of their productions would make them marketable in the world market, advising them to aspire to acquire more skills in order to achieve perfection in their finished products.
Likewise, Signature Secret Fashion School’s Creative Director Dr Oreva Okowa advised them to carve out a niche for themselves by identifying specific areas of expertise to stand out among the competition.
She urged them to register their business early enough, to design their business logo and label as a way to brand their business.
Speaking separately, Ighomrore Evwikparob from Uvwie Local Government Area and Iwhiwhu Onoriode from Ethiopia East Local Government Area expressed their gratitude to the state government for the opportunity given to them to s ‘enroll in the program.