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Molly-Mae Hague’s Instagram photos help boost sales for Sister-run Welsh clothing brand

By on June 9, 2021 0

Love Island star Molly-Mae Hague is helping increase sales for a fashion brand started by two sisters from North Wales.

Alice, 25, and Maisie Jones, 22, founded Sisters & Seekers in their hangar in Hope, Flintshire, in 2017.

It was supported by £ 2,000 in savings from selling vintage clothing on eBay and Depop at weekends.

The ‘athleisure’ brand has grown into a multi-million pound business with 15 employees in Llay near Wrexham.

Now sales are further supported by the endorsement of Molly-Mae who made a name for herself on the Love Island reality show.

She recently released a blazer from the company’s recently launched GRIT collection to her 5.5 million followers on her Instagram account, garnering nearly half a million likes.

She wrote: “Blazer and jeans jumpsuit for life.”

This has helped increase sales of the collection.

Molly-Mae Hague helps drive sales for Sisters and Seekers in Flintshire

Molly Jones, brand spokesperson, said, “Molly-Mae has been supporting the brand for a few years now, which is really exciting for us.

“We always see an increase in sales, engagement and subscribers every time she posts.”

It’s not all glamor, but it helps boost sales – with their latest shoot on a farm in Treuddyn in Flintshire.

Molly added: “We just launched a new ‘DOE’ collection and it was really a success, it was a little different as we were anticipating a spike in people looking for ‘out’ clothes. The campaign also been shot at a local farm., which was arranged by word of mouth.

“We are planning to release two collections per month now, which is really exciting because it shows the demand.”

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